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These are the 10 clothing brands that teens are obsessed with Mark Matousek Oct 17, 2017, 11:40 AM ET Zhong Zhi/Getty ImagesDespite a decreasing market share, Nike continues to be popular among teens. Piper Jaffray's semiannual  survey of teen spending habits  found that younger consumers are spending more online and opting for smaller, boutique brands at the expense of larger brands like Nike and Target. While teen spending decreased by 2% in the past year, fashion remained a priority, accounting for 38% of their shopping budgets. They also exhibited a greater preference for online shopping options, with 17% of respondents reporting that they shopped online - a 2% increase from last year. The survey also indicated that teens are rejecting large, legacy brands in favor of smaller, more specialized options. Here are the 10 most popular apparel brands among teens, according to Piper Jaffray's survey. 10. Supreme Supreme The streetwear brand has exploded in popul...

The 7 types of logos (and how to use them) by Hilda Morones Aug 26 2016   10 min read Tips A logo is an image that symbolizes your business. But did you know there are 7 different types of logos? Though they’re all a combination of typography and images, each type of logo gives your brand a different feel. And since your logo is the first thing new customers will see, you want to make sure you get it right. Wanna know how to choose the best logo type for your business? Scroll on down! Words and letters — 1. Lettermarks (or monogram logos) IBM, CNN, HP, HBO… Noticing a pattern, yes? They’re the initialisms of a few famous businesses with rather lengthy names. With 2 or 3 words to remember, they’ve each turned to using their initials for brand-identification purposes. So it makes perfect sense for them to use monograms—sometimes called lettermark logos— to represent their organizations. A lettermark is a typography-base...

Yellow Color Schemes Yellow in any shade will enliven a room. Try one of these sunny color palettes in your home. Facebook   Pinterst   Twitters   Google+ 1 OF 19 What Goes with Yellow Pinterest By far the happiest color in the spectrum, yellow is always apt to cheer up a room and lighten a mood. Whether it is as bright as the sun or as quiet as a fallen leaf in autumn, this hue always brings a smile. Get inspired to bring a little sunshine into your life with these uplifting yellow  color schemes . Exclusive: Top Yellow Paint Colors 2 OF 19 Perk Up with Yellow Pinterest Sunny and bright, yellow is the perfect color for adding a little life to a room. See how to use it right with tips from these perky  color schemes . 3 OF 19 Sunset Color Scheme Pinterest Dusky Yellow + Sunset Red + Orange Looking to the colors in a western sky, this room evokes the dusky and vivid hues of a waning sunset. The color of dimming sunlight coats the...